Anyone Can Sell
There are a lot of misconceptions around B2B sales, and many founders, freelancers, and businesses struggle with it. I’ve been there and experienced it myself. My mission is to empower you to feel confident in your B2B sales and demystify the process so your business can grow.
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Why learn from me?
In 2008, I co-founded Columinate, South Africa's first digital market research agency, wholly bootstrapped. What started as a 2-person venture grew into a leading agency with over 50 employees, serving over a hundred clients. In 2018, our success led to a global agency acquiring the company. Now, I'm passionate about sharing the lessons I've learned, especially with those who, like me, didn't feel confident in selling when starting out.
Read My StoryHow I Can Help You
B2B Sales Course
Master the essentials of B2B sales with my comprehensive course, designed for startups, founders, and anyone needing a solid foundation.
Free Newsletter
Stay updated with the latest B2B sales strategies, tips, and insights – delivered straight to your inbox every Friday.
Free Resources
Access a variety of free resources to support your B2B sales journey – templates, guides, and more.
Free Guide
Avoid Costly B2B Sales Pitfalls
Are you navigating the start-up phase and want to sidestep common mistakes? Download my free guide, and equip yourself with the insights to succeed. Get the strategies you need to avoid setbacks and start closing deals with confidence.
Download the guide now and take control of your B2B sales journey.
Get it HereTestimonials
"I love how executable your series is, Elna. No glamour, not magic. Just good solid principles"
"Thank you for sharing your knowledge so willingly. I am learning a lot"
"I am grateful for your help and willingness to assist me revive my sales pipeline"
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I will never spam, sell or disclose your details. You can unsubscribe at any time